As the rise of Assisted Selling continues, recent results in the US verify its effectiveness in the Consumer Electronics retail space with up to 22% uplift in sales when combined with Brand Advocacy amongst retail staff. While there is much debate as to the impact of online sales versus bricks-and-mortar retailing, these findings further strengthen […]
Consumer Electronics
Top 5 trends from SXSW Interactive
The 21st Annual South by South West (SXSW) Interactive Festival was held from March 7-11 in Austin Texas showcasing the latest in cutting edge technology and digital creativity. SXSW was established in 1987 as a music conference and festival and in 1997 the Interactive festival was added. The SXSW 2014 event featured five days of […]
CES 2014 Trends and Retail Innovations
The Consumer Electronics Show (CES) is the biggest industry event of its kind in the world. This year more than 150,000 industry professionals were attendance, including more than 35,000 from outside the United States. The Consumer Electronics Association’s President claims that this year CES touched one-third of the world’s population and the Retail Safari team […]
Retail Safari at the 2014 CES – Day 2 (Part 3)
2 in 1 devices are becoming more and more common in people’s lives, but consumers don’t know much about them until they have the opportunity to try before buying. Chris Holst has shared some key points provided at the “3 Keys for 2 in 1 in Retail” presentation during the Intel Retail Breakfast. These key […]
Retail Safari at the 2014 CES – Day 2 (Part 2)
The Retail Safari team attended the Intel Retail Breakfast at the Venetian Hotel and Chris Holst shared some of the highlights of the “Experiences for 2014” presentation: • Free me: – No wires – Intel is looking at wireless charging options for all devices and increasingly long battery life to untether and free consumers from power packs […]
Retail Safari at the 2014 CES – Day 2 (Part 1)
Some highlights from Las Vegas by Dominic O’Brien. CES 2014 was dominated by a number of emerging areas including digital health, fitness and wearable technologies. Digital health products included a huge range of connected sensor based devices including heart rate and blood pressure monitors, vital sign sensors and emergency alert systems with GPS technology. Wearable […]
