Media Release – Sydney, September 23 2026: Retail Safari has released Australian Christmas Shopping Intentions: Unwrapping Christmas Shopping Trends for 2026, the eleventh annual report tracking how Australians plan to spend, shop and choose gifts. The 2026 research was conducted in collaboration with Swinburne University’s CXI Research Group. One in three Australian Christmas gift shoppers […]
Australia
Retail Safari joins Strikeforce AMC, creating a stronger national field marketing force
Retail Safari has entered an exciting new chapter of growth, joining forces with Strikeforce AMC, one of Australia’s most established and respected field marketing organisations. The acquisition brings together two Australian success stories – both trusted by leading consumer brands and retailers – combining our sales and technology expertise with Strikeforce’s national scale and retail […]
What Australians’ 2025 Christmas Shopping Intentions Reveal
Australia’s retail sector is preparing for another highly competitive Christmas season, as new data on Australians’ Christmas shopping intentions reveals a decade of shifting habits and value-driven expectations. Now in its tenth year, CPM and Retail Safari’s Christmas Shopping Intentions Report, in partnership with Swinburne University’s CXI Research Group, tracks how Australians plan, shop, and […]
Elevating CX: The Human Touch
Media Release – Melbourne, April 4th, 2024: Study finds human representatives crucial for excellent customer service – a growing trend since 2016. Today’s release of CPM Australia’s “State of Customer Experience in Australia” report highlights that, for most Australians, excellent customer service means accessing knowledgeable human representatives and high-quality, consistent information – a consistent increasing […]
2023 Australian Christmas Shopping Insights
The holiday season is fast approaching, and with it comes a flurry of questions about what will shape the 2023 holiday trading landscape in Australia. In response, CPM-Retail Safari is excited to announce the release of its highly anticipated 8th edition of the Christmas Shopping Intentions Survey, designed to offer invaluable insights into the shopping […]
Poor CX Hurts the Bottom Line
Media Release – April 4th, 2023: Research reveals that over one-third of Australian consumers have stopped purchasing from a business after a bad experience. A negative customer experience has a significant impact on whether consumers purchase from a company again – with over one-third of Australian consumers having stopped purchasing from a business in the […]
